The hunt to find the perfect Halloween costume is on.
And to find that ghoulish garb ... consumers are not scared to spend
"As they get older obviously the costumes cost more and you just prepare to spend a little more," says a shopper.
"I know last year we had that storm sandy that came through and it kind of dimmed it for everything, but this year is going strong, people are buying all the props and all the costumes,” says Nancy Anderson, Manager of Spirit Halloween in Egg Harbor Township.
With last year's financial fears behind them, these seasonal businesses are eager to cash in while they can.
"October is so big for us. It's huge especially the last two weeks, that's when we see our most volume through the stores,” adds Anderson.
The last two weeks in October will be the strongest, but the lines are also the longest so it's a long wait to get in,” also says Jim Pashley, Co-owner of Fear Factory in Mays Landing.
A ‘wait’ that these fall businesses know all too well.
"This is the first kick off for the haunted industry for the Halloween season. This is our first week and it will just build after,” explains Pashley.
But while Spirit Halloween" will shut its doors once a Halloween end, the fear factory has another plan in store.
Were going to actually try to do a quick change from Halloween and were thinking about doing a nightmare before Christmas type thing from black Friday to a week before Christmas.
Scaring up profits while their season lasts...
"Just go for it, if your planning on something, but you don't like it, just go for it...” says one young customer.
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