Shaq backs plan to develop South Inlet Section -

Shaq backs plan to develop South Inlet Section

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A "huge" superstar is part of a plan approved by City Council Wednesday night, to develop a section of the city that has been vacant for nearly 40 years.

The city reached an agreement with Boraie Development, to bring major improvements to the 600 and 700 blocks of Atlantic Avenue in the city's South Inlet section.

City officials say the plans call for housing, recreation, and commercial development to the land.  The plan also includes a new six screen movie theater, known as the "Shaqplex" backed by NBA legend and TV personality Shaquille O'Neal.

"Every time I turn on the TV I see Shaq being the pitchman for another commercial.  His brand, his name, his personality is huge and it's very exciting to have him come to Atlantic City and put his footprint here as well," said Mayor Lorenzo Langford.

Langford says the $75 million project is privately funded, and the city hopes to break ground by the end of the year.

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