Prior to opening Sunday, restaurants around South Jersey are readying for the rush of business that Atlantic City restaurant week will bring.
"Restaurant week just encourages them to try different restaurants knowing for a fact they're going to have a good experience just knowing they're on restaurant week. Restaurant week has had a great, great reputation for the longest time," said owner of Kings Lounge in Egg Harbor Township Michael Beshay.
Beshay says the grand opening of his restaurant Kings Lounge on February 22nd almost caused him to miss the participation's deadline.
In addition to the experience and boost in business, Beshay is grateful for the recent expansion of restaurant week.
"Last year, as a matter of fact, is the first year expanding outside of Atlantic City which gives us the opportunity to get on there also."
The Blue Water Grill in Atlantic City participated in restaurant week two years ago but was one of the last restaurants to sign up this year.
This year the restaurant hopes to see some new faces as the week kicks off.
"Its actually exciting," said Manager of the Blue Water Grill Jose Colon.
"We're working on new menus, having new customers dine here, making the profit, and making the customers happy."
The 81 restaurants participating will offer three course lunches for $15.31 and dinners for $33.13.
And for the Blue Water Grill and Kings Lounge signing up comes better late than never.
"We're anxious to get it started," said Colon.
"We got in here at the last minute but we're glad we made it, that's for sure."
"I plan on being on it the first thing next year," said Beshay.
"I'm not going to be so late."
So as restaurants here in Atlantic City and around the area prepare for the week, owners and managers are hoping participation in restaurant week is a recipe for good business.